<aside> 💡 Write down key market intelligence, primary research or statistics that explain why we think this is a problem with sufficient scale and represents both a meaningful customer pain point and a viable business opportunity. Also, include any interesting anecdotes from customers that might illustrate the issue.

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EXAMPLE

Market Size: The global customer helpdesk software market is expected to reach USD 7.12 billion by 2027, growing at a CAGR of 10.5% from 2020 to 2027.

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Why we feel there is potential in the market:

  1. Growing Demand: The demand for customer helpdesk software is growing as organizations look to improve customer satisfaction and streamline their support processes. With the increasing use of technology and the rise of e-commerce, customers expect faster and more efficient support, making helpdesk software an essential tool for organizations.
  2. Cloud Adoption: The adoption of cloud-based customer helpdesk software is growing, as organizations seek to reduce their IT infrastructure costs and improve their agility. Cloud-based helpdesk software is also easier to deploy and manage, making it a popular choice for organizations of all sizes.
  3. Integration with Other Tools: Integrating customer helpdesk software with other tools, such as CRM software, is becoming more common as organizations look to streamline their support processes and improve their efficiency. Integrating helpdesk software with other tools also helps organizations to get a better understanding of their customers, enabling them to provide more personalized support.
  4. Artificial Intelligence and Automation: Artificial intelligence and automation are increasingly being used in customer helpdesk software to improve customer support processes and increase efficiency. Automation tools, such as chatbots and ticket routing, can help organizations to resolve customer inquiries more quickly and effectively, improving customer satisfaction.